Company Spotlight

barbara lesser

The Lunada Bay Corporation, is a multiple award winning, privately held company specializing in swimwear and cover-ups, and recognized as one of the most distinguished companies in its field. Based in Anaheim, California, Lunada has proudly built a distinct flavor throughout the swimwear industry and a positive image within the community.

Led by Susan Crank, CEO/President for the past 24 years, with a team of passion-filled entrepreneurs, Lunada Bay has experienced 31 – plus years of streaming success. The company maintains as much production in the Los Angeles area as possible, appreciating the quick turn and high quality that the loyal “Sewn in the USA” contractors have to offer.

Lunada Bay has its own brand of contemporary swim - Becca (the namesake of Lunada’s leading designer, Rebecca Virtue), and is the swimwear licensee for Betsey Johnson and Lucky Brand. The collections are distributed to prominent retailers, such as Nordstrom and Bloomingdales, and over 2,000 specialty stores, including Everything But Water & Diane’s Swimwear. Additionally, Lunada continues to hold the license for Mossimo Swim (exclusive to Target), and Bisou Bisou (for JCPenney).

Determined to make a difference, the Lunada Bay Corporation prides itself on giving back to the community through a variety of charities. As Susan Crank states, “We have made a substantial commitment to Furnishing Hope – creating a nurturing environment for the recovery of our Wounded Warriors who have suffered multiple limb loss or severe brain trauma”.

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Insta Graphic Systems has been the world’s leader in heat transfer technology since 1959. Insta prides itself in setting the standard for quality heat transfer machines, and as the experts for custom heat transfers and their application in the interaction between these two products.

Our customers include major apparel manufacturers and their contractors worldwide. Insta also provides its products and services to the athletic, entertainment, fashion, sports, medicine, promotional, color copy and premium markets. Insta sells California lifestyle-from surfing, to fashion, sports and entertainment.

Because all of our heat transfers are made in the USA, we are able to ship orders out quickly, which means our customers don’t have to plan production 6-8 weeks out – we provide the flexibility to order as needed.

From corporate logos to fashion forward designs, Insta is equipped to work with any type of graphic, with a fully vertical art department, to enhance the quality and speed for your artwork as it electronically moves from art to production. We continually invest in state-of-the-art equipment to provide clients with the finest results in quality heat transfers. Insta was recently awarded “Outstanding Customer Service Department” by Impressions Magazine and is proud to provide exceptional customer service with technically trained, multi-lingual, friendly representatives who can walk you through the process of turning your artwork into a custom heat transfer.

Insta Graphic Systems is represented through a network of distributors in over 120 countries around the world, maintaining a warehouse in Europe to facilitate equipment purchasing. Our multi-lingual staff is trained to provide international customers with guidance on questions regarding shipping, documentation and banking services.

Recipients of the E-Award - presented by the U.S. Department of Commerce to U.S. companies for excellence, expansion, and effort in exports.

Insta is honored to be among a select group of American companies to have received the E-Award. This acknowledgment serves as a reminder of the ever-increasing importance of participating in the global marketplace. We thank our international customers for helping us achieve this prestigious award.


Agave is a California lifestyle brand created and represented by artisans and passionate people; we stand for courage, integrity and self-expression. The stated mission: "to design and produce the best tailored, most beautiful and highest quality denim jeans, sewn and hand finished exclusively in California".

Jeffrey Schaefer started Agave in 2002 with 8 jean styles, initially sold by going store-to-store in California. In Jeff’s words:

For the first three years I was the only employee, beginning humbly in my living room in Topanga Canyon with the help of Shinzo Suzuki, Dan Sullivan, brother Brad Shafer and wife Lauren Shafer. I did almost everything myself - designing jeans, making sales calls, and overseeing manufacturing. Eventually we moved to a small office in Santa Monica and hired the first employee.”

Agave grew by word of mouth. At the request of a buyer, we came up with the "perfect jean tee" inspired by the rash guard I used for surfing. Shortly, our women's collection was launched because we discovered that women were wearing our men's jeans.

We make jeans with a passion, and with clear ethical and social standards:

I would only buy from, and sell to people who I would want to be my friend.

I would only make products I would love to wear with pride.

I would have fun every day and balance work with the needs of my family and my health.

I would treat people the way I would want to be treated and "do the right thing."

I would take care of my employees and give back to the community.

Our mission at Agave is to design and produce the best tailored, most beautiful and highest quality denim jeans, authentically sewn and hand-finished, exclusively in California.

In January 2009, in spite of the economic climate, we completed construction of our state of the art 24,000 sq. ft. design and distribution center located 14 miles north of Portland, Oregon. My wife and two sons love the pastoral views adjacent to the Ridgefield National Wildlife Preserve, and now, AGAVE finally has a home.

For more information, check out my blog - bluer than indigo.

~Jeff Shafer